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It key art
It movie poster

It Budget

2017RHorrorThrillerDrama2h 15m

Updated

Budget
$35,000,000
Domestic Box Office
$328,874,981
Worldwide Box Office
$719,766,009

Synopsis

In the Town of Derry, the local kids are disappearing one by one. In a place known as 'The Barrens', a group of seven kids are united by their horrifying and strange encounters with an evil clown and their determination to kill It.

What is the budget of It?

"It," a horror released in 2017, was directed by Andy Muschietti and stars Jaeden Martell, Jeremy Ray Taylor. The production budget was $35,000,000, placing it in the mid-budget range for horror productions of its era.

Key Budget Allocation Categories

While specific budget breakdowns are not publicly available, typical cost drivers for a horror production like this include:

  • Practical Effects, Prosthetics & Makeup: Horror productions invest disproportionately in practical effects , prosthetic applications, animatronics, blood and gore effects, and creature suits. A single hero creature suit can cost $50,000 to 200,000.
  • Atmospheric Production Design & Cinematography: Creating dread through environment is essential. Abandoned locations must be secured and dressed, lighting rigs designed for shadow and tension, and sets built to enable specific camera movements and reveals.
  • Sound Design & Score: Horror is arguably the most sound-dependent genre. Foley work, ambient textures, frequency manipulation, and jump-scare stingers require specialized sound designers working with unconventional techniques.
  • Production: The project was in ongoing development since 2009.

What were the major cost factors in It?

Several factors contributed to the overall production costs of "It."

  • Practical Effects: Practical Effects, Prosthetics & Makeup is one of the primary cost drivers in horror productions of this scale.
  • Atmospheric Production Design: Atmospheric Production Design & Cinematography is one of the primary cost drivers in horror productions of this scale.
  • Sound Design: Sound Design & Score is one of the primary cost drivers in horror productions of this scale.

How Does It's Budget Compare to Similar Films?

At $35,000,000, It sits in the mid-budget range. Here is how it compares to productions with a similar budget:

  • 1941 (1979): Budget $35,000,000, Worldwide Gross $94,900,000
  • Two for the Money (2005): Budget $35,000,000, Worldwide Gross $30,526,509
  • Ghost Ship (2002): Budget $35,000,000, Worldwide Gross $71,142,361
  • Guillermo del Toro's Pinocchio (2022): Budget $35,000,000
  • Lion of the Desert (1981): Budget $35,000,000, Worldwide Gross $1,502,136

The median budget for wide-release horror films in the 2010s ranges from $30 to 80M for mid-budget to $150M+ for tentpoles.

It Box Office Performance

"It" earned $328,874,981 domestically and $719,766,009 worldwide at the box office. Against a production budget of $35,000,000, the film performed strongly at the box office.

A film typically needs to earn approximately twice its production budget to cover marketing and distribution costs. For "It," that break-even threshold was roughly $70,000,000. With worldwide earnings of $719,766,009, the film cleared that threshold comfortably.

  • Production Budget: $35,000,000
  • Worldwide Gross: $719,766,009
  • Net Return: $684,766,009
  • ROI: approximately 1956.5%

At 1956.5%, "It" earned roughly $20.56 for every $1 invested in production.

It Production History

270x202px|left|thumbnail|Port Hope, Ontario|Port Hope had undergone a number of changes to transform it into the town of Derry. Production designer Mara LePere-Schloop went to Bangor, Maine, to scope out locations including the Thomas Hill Standpipe, the land running alongside the Kenduskeag Stream that in It is called The Barrens, it was confirmed on March 31, 2015, and the Waterworks on the Penobscot River. LePere-Schloop said during her tour that they were hoping to shoot some scenes in the city and possibly get some aerial shots, although currently the leading locations for the majority of filming for the movie are in Yonkers, New York, and in Upstate New York.

On March 23, 2017, Benjamin Wallfisch was announced as the composer of Its score. Wallfisch stated that Jerry Goldsmith, John Williams, Alan Silvestri, as well as Dave Grusin's composition for The Goonies (1985) were largely influential in the score of It, as he felt so passionate about those "big thematic style of scoring", albeit at the same time wishing to go beyond the idea that it would be a purely orchestral and adventurous score. According to Wallfisch, he had to develop a theme for Pennywise which included finding and creating music that could infect all the other melodies as there are several themes in the film but the Pennywise score is a very quiet and whispered childlike tune using very high strings.

Awards and Recognition

12 wins & 49 nominations total

Critical Reception

right|It received praise for its performances, direction, screenplay, cinematography, and musical score. On review aggregator Rotten Tomatoes, the film holds an approval rating of 85% based on 387 reviews, with an average rating of 7.30/10.

Frequently Asked Questions

How much did it cost to make It (2017)?

The production budget was $35,000,000, covering principal photography, cast and crew salaries, locations, sets, post-production, and music. Marketing and distribution (P&A) costs are estimated at an additional $17,500,000 - $28,000,000, bringing the total studio investment to approximately $52,500,000 - $63,000,000.

How much did It (2017) earn at the box office?

It grossed $328,874,981 domestic, $390,891,028 international, totaling $719,766,009 worldwide.

Was It (2017) profitable?

Yes. Against a production budget of $35,000,000 and estimated total costs of ~$87,500,000, the film earned $719,766,009 theatrically - a 1956% ROI on production costs alone.

What were the biggest costs in producing It?

The primary cost drivers were above-the-line talent (Jaeden Martell, Jeremy Ray Taylor, Sophia Lillis); practical creature effects, atmospheric cinematography, and psychologically engineered sound design.

How does It's budget compare to similar horror films?

At $35,000,000, It is classified as a low-budget production. The median budget for wide-release horror films in the 2010s ranges from $30 - 80M for mid-budget to $150M+ for tentpoles. Comparable budgets: 1941 (1979, $35,000,000); Two for the Money (2005, $35,000,000); Ghost Ship (2002, $35,000,000).

Did It (2017) go over budget?

There are no widely reported accounts of significant budget overruns for this production. However, studios rarely disclose precise budget overrun figures publicly. The reported production budget reflects the final estimated cost.

What was the return on investment (ROI) for It?

The theatrical ROI was 1956.5%, calculated as ($719,766,009 − $35,000,000) ÷ $35,000,000 × 100. This measures gross revenue against production budget only - it does not account for P&A or exhibitor shares.

What awards did It (2017) win?

12 wins & 49 nominations total.

Who directed It and who were the key crew members?

Directed by Andy Muschietti, written by Cary Joji Fukunaga, Chase Palmer, Gary Dauberman, shot by Chung Chung-hoon, with music by Benjamin Wallfisch, edited by Jason Ballantine.

Where was It filmed?

It was filmed in United States of America. 270x202px|left|thumbnail|Port Hope, Ontario|Port Hope had undergone a number of changes to transform it into the town of Derry. Production designer Mara LePere-Schloop went to Bangor, Maine, to scope out locations including the Thomas Hill Standpipe, the land running alongside the Kenduskeag Stream that in It is called The Barrens, it was confirmed on March 31, 2015, and the Waterworks on the Penobscot River. LePere-Schloop said during her tour that they were hoping to shoot some scenes in the city and possibly get some aerial shots, although currently the leading locations for the majority of filming for the movie are in Yonkers, New York, and in Upstate New York.

Filmmakers

It

Producers
Seth Grahame-Smith, David Katzenberg, Roy Lee, Dan Lin, Barbara Muschietti
Production Companies
Vertigo Entertainment, Lin Pictures, KatzSmith Productions
Director
Andy Muschietti
Writers
Cary Joji Fukunaga, Chase Palmer, Gary Dauberman
Casting
Rich Delia, Stephanie Gorin
Key Cast
Jaeden Martell, Jeremy Ray Taylor, Sophia Lillis, Finn Wolfhard, Chosen Jacobs, Jack Dylan Grazer
Cinematographer
Chung Chung-hoon
Composer
Benjamin Wallfisch

Official Trailer

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